Terms & conditions

1. About These Terms

These terms and conditions govern the provision of services by Neil Dalgety, trading as [Your Business Name] (“we”, “us”, “our”) to clients (“you”, “your”) in the United Kingdom.

By engaging our services, signing a service agreement, or making payment, you agree to be bound by these terms. Please read them carefully before proceeding.

Website: neildalgety.com Email: admin@neildalgety.com

2. Our Services

We provide the following services to local businesses in the United Kingdom:

Google Review Generation An automated system that sends text messages to your customers following completion of a job, prompting them to leave a review on your Google Business Profile. This service operates via third-party software platforms and requires access to your customer contact data.

Google Business Profile Optimisation Ongoing management and optimisation of your Google Business Profile, including photo uploads, post creation, review monitoring, review responses, and profile accuracy maintenance.

The Google Presence Package A bundled service combining both of the above, delivered on a monthly recurring basis.

We reserve the right to modify, update, or improve our service delivery methods at any time, provided the core deliverables remain consistent with what was agreed at the time of engagement.

2A. Website Design and Build Services

This section applies specifically to clients engaging the Service Provider for website design and build, and where applicable, ongoing website hosting and maintenance. In the event of any conflict between this section and the general terms, this section takes precedence for website projects.

2A.1 Scope of Work

The standard website package includes the following unless otherwise agreed in writing:

Up to five pages built on the WordPress platform — typically Home, Services, About, Gallery, and Contact
Mobile-responsive design suitable for all screen sizes
Professional theme installation and customisation
Integration of the Client’s logo, photos, and written content as provided by the Client
Contact form connected to the Client’s email address
Google Maps embed showing the Client’s business location
Basic on-page SEO setup including page titles, meta descriptions, and heading structure
Integration with the Client’s Google Business Profile where applicable
Social media links where applicable
One round of revisions following delivery of the initial draft

The following are not included unless agreed separately in writing:

Copywriting or content creation
Professional photography or paid image sourcing
Logo design
E-commerce functionality
More than five pages
Ongoing SEO campaigns or link building
Any functionality not explicitly listed above

Any additional work requested beyond the agreed scope will be quoted separately in writing before work begins.

2A.2 Payment Terms for Website Projects

Payment for website projects is structured as follows:

50% deposit due upon signing or email confirmation of this agreement, before work commences — non-refundable once work has begun
50% final payment due upon delivery of the completed website for final review, before the site goes live

If the Client cancels the project before any work has commenced, the deposit will be refunded in full. If the Client cancels after work has begun, the deposit is retained by the Service Provider to cover work completed to that point.

2A.3 Optional Hosting and Maintenance

Following delivery of the completed website, the Client may opt into a monthly hosting and maintenance plan at the agreed monthly rate. This includes WordPress hosting, plugin and theme updates, basic security monitoring, daily backups, and up to one hour of minor content changes per month.

The hosting and maintenance plan may be cancelled by either party with 30 days written notice by email. Upon cancellation, the Service Provider will provide a full export of the website files within 10 business days to allow the Client to migrate to an alternative host.

If the Client does not take the hosting and maintenance plan, the Service Provider accepts no responsibility for the website’s performance, security, or uptime once it has been handed over.

2A.4 Client Responsibilities

The timely delivery of the project depends on the Client providing the following within 10 business days of signing or confirming this agreement:

All written content for each page of the website
Logo files in a high-resolution format
Photos of work, premises, or team where available
Brand colours and any existing branding guidelines
Access to their domain name registrar, or availability to make DNS changes when required

The Client agrees to review drafts and provide consolidated feedback within 5 business days of each draft being delivered. Delays in providing materials or feedback will extend the project timeline accordingly. The Service Provider will not be held responsible for project delays caused by the Client’s failure to provide materials or feedback on time.

2A.5 Revisions and Additional Work

One round of revisions is included in the standard package. A revision round means one consolidated set of changes delivered together — not multiple separate rounds of feedback. Additional revision rounds beyond the one included will be charged at £50 per hour, quoted and agreed in writing before work begins.

2A.6 Project Timeline

The estimated timeline from receipt of all Client materials to delivery of the first draft is 10 to 15 business days. This is an estimate and may vary depending on project complexity and Client responsiveness. The website will go live following receipt of the final payment and the Client’s written approval of the completed site.

2A.7 Ownership and Intellectual Property

Upon receipt of the final payment, full ownership of the completed website design and all custom content created by the Service Provider transfers to the Client. All work in progress remains the intellectual property of the Service Provider until final payment is received.

The Client confirms that all materials provided — including written content, photographs, and logos — are owned by the Client or properly licensed for use, and that their use does not infringe any third-party intellectual property rights. The Client indemnifies the Service Provider against any claim arising from the use of materials provided by the Client.

The website is built using WordPress, which is open-source software, and a commercial theme. The Client’s use of these is subject to their respective licences.

The Service Provider retains the right to display the completed website in their portfolio and to reference the Client as a customer for marketing purposes, unless the Client requests otherwise in writing.

2A.8 Third-Party Services and Outsourcing

The Service Provider may engage third-party developers or designers to assist in delivering this project. The Service Provider remains fully responsible for the quality and timely delivery of all work regardless of whether any element is outsourced. The Client’s contract is with the Service Provider at all times.

2A.9 Warranties and Limitations

The Service Provider warrants that the completed website will function correctly across modern web browsers — Chrome, Firefox, Safari, and Edge — and on mobile devices at the time of delivery.

The Service Provider does not guarantee specific outcomes from the website including search engine rankings, volume of enquiries, or revenue generated.

The Service Provider is not responsible for changes to third-party platforms — including WordPress, hosting providers, or Google — that affect the website’s functionality after delivery.

If the Client makes changes to the website themselves after delivery and those changes cause problems, any remedial work required will be charged at £50 per hour.

2A.10 Data and Privacy for Website Projects

Any personal data collected through the website — for example via contact forms — is the responsibility of the Client. The Client is responsible for ensuring their website complies with UK GDPR and the Data Protection Act 2018, including displaying an appropriate privacy policy on their website. The Service Provider will handle any personal data shared during this project in accordance with the Service Provider’s Privacy Policy available at neildalgety.com/privacy-policy.

3. Engagement and Agreement

A contract between us is formed when:

You confirm in writing (including by email) that you wish to proceed with our services, and
We confirm acceptance of your instruction, and
Your initial payment or setup fee is received

We reserve the right to decline to provide services to any prospective client at our discretion, including prior to contract formation.

4. Fees and Payment

Setup Fee A one-off setup fee is payable before work commences. This covers the initial configuration of your review generation system and Google Business Profile audit and setup. The setup fee is non-refundable once setup work has begun.

Monthly Retainer Our services are provided on a monthly recurring basis. Your monthly fee is due on the same date each month, beginning on the date your service goes live.

Payment Methods Payment is processed via Stripe or Wise. By providing your payment details, you authorise us to charge your chosen payment method for the agreed monthly amount on each due date.

Late Payment If payment is not received within 7 days of the due date, we reserve the right to suspend your service until payment is received. We also reserve the right to charge interest on overdue amounts at a rate of 8% per annum above the Bank of England base rate, in accordance with the Late Payment of Commercial Debts (Interest) Act 1998.

Price Changes We will give you no less than 30 days written notice of any change to your monthly fee. If you do not wish to continue at the new price, you may cancel your service in accordance with Section 6.

5. Your Responsibilities

To allow us to deliver our services effectively, you agree to:

Provide us with accurate information about your business, including your Google Business Profile access details
Provide access to your customer contact database (name and mobile number) for the purposes of review generation
Ensure that the customer data you provide to us was collected lawfully and that customers have not opted out of receiving marketing messages
Respond to our reasonable requests for information, photos, or access in a timely manner
Notify us promptly of any changes to your business information, services, or contact details
Not take any action that undermines or conflicts with the services we are providing, including soliciting reviews through other means that may violate Google’s policies

6. Cancellation and Termination

Cancellation by You You may cancel your monthly service at any time by giving us 30 days written notice by email. Your service will continue until the end of the notice period and no further payments will be taken after that point. Fees already paid are non-refundable.

Cancellation by Us We may terminate this agreement with 30 days written notice for any reason. In the event that we terminate without cause, we will refund any fees paid in advance for the period beyond the termination date.

Immediate Termination We reserve the right to terminate this agreement immediately and without notice if:

You breach these terms and fail to remedy the breach within 7 days of being notified
You provide false or misleading information
Your use of our services violates any applicable law or regulation
We reasonably believe that continuing to provide services would expose us to legal or reputational risk

Upon termination, we will cease all work on your behalf and remove your data from our systems in accordance with our Privacy Policy.

7. Results and Guarantees

We do not guarantee specific outcomes, including but not limited to:

A specific number of new Google reviews within a given timeframe
A specific improvement in Google Maps ranking
A specific increase in enquiries, calls, or revenue

The effectiveness of our services depends on a number of factors outside our control, including your Google Business Profile history, your local competitive environment, the number and recency of your customers, and changes to Google’s algorithms and policies.

We will deliver our services with reasonable skill and care and in accordance with good industry practice. We will always act in your best interests and be transparent about what is and is not working.

8. Google Policies

Our services are designed to comply with Google’s terms of service and review policies. Specifically:

We only request reviews from genuine customers of your business
We do not offer incentives in exchange for reviews
We do not post fake or fabricated reviews

You acknowledge that Google may, at its discretion, remove reviews, suspend Google Business Profiles, or change its policies at any time. We are not responsible for any such actions taken by Google and they do not entitle you to a refund or reduction in fees.

You agree not to request that we engage in any activity that violates Google’s terms of service.

9. Data and Confidentiality

Your Customer Data You retain ownership of all customer data you provide to us. We will use this data solely for the purpose of delivering your services and will not share it with any third party except where necessary to operate our service platforms. We will handle all customer data in accordance with our Privacy Policy and applicable data protection law.

Confidentiality Both parties agree to keep confidential any sensitive business information shared during the course of our engagement and not to disclose it to any third party without the other party’s prior written consent. This obligation survives termination of this agreement.

Our Systems and Processes You acknowledge that our workflows, automation systems, and service delivery methods are proprietary to us. You agree not to reverse-engineer, replicate, or resell any element of our service delivery infrastructure.

10. Intellectual Property

Any content we create on your behalf — including Google Business Profile posts, review response templates, and written materials — remains our intellectual property until full payment has been received for the period in which it was created. Upon receipt of payment, ownership of that content transfers to you.

We retain the right to reference your business as a client and to use anonymised results data for our own marketing purposes, unless you ask us not to in writing.

11. Limitation of Liability

To the fullest extent permitted by law:

Our total liability to you in connection with our services shall not exceed the total fees paid by you in the three months immediately preceding the event giving rise to the claim
We shall not be liable for any indirect, consequential, or special loss, including loss of profit, loss of revenue, loss of business, or loss of anticipated savings, even if we were advised of the possibility of such loss
We shall not be liable for any failure or delay in performing our services caused by circumstances beyond our reasonable control, including changes to Google’s platform or policies, third-party software outages, or internet service disruptions

Nothing in these terms limits our liability for death or personal injury caused by our negligence, fraud or fraudulent misrepresentation, or any other liability that cannot be excluded by law.

12. Indemnity

You agree to indemnify and hold us harmless from and against any claims, losses, damages, costs, and expenses (including reasonable legal fees) arising from:

Your breach of these terms
Your breach of any applicable law or regulation
Any claim that customer data you provided to us was obtained unlawfully or without proper consent
Any misrepresentation made by you about your business or its customers

13. Governing Law and Disputes

These terms are governed by the laws of England and Wales. Any disputes arising from or in connection with these terms shall be subject to the exclusive jurisdiction of the courts of England and Wales.

In the event of a dispute, we both agree to attempt to resolve it in good faith through direct communication before pursuing any formal legal remedy.

14. Entire Agreement

These terms, together with any written service agreement or proposal accepted by you, constitute the entire agreement between us in relation to our services and supersede any prior discussions, representations, or agreements.

15. Changes to These Terms

We may update these terms from time to time. We will notify you of any material changes by email with at least 30 days notice. Your continued use of our services after that date constitutes acceptance of the updated terms. The current version of these terms is always available at neildalgety.com/terms.

16. Contact

For any questions about these terms, please contact:

Neil Dalgety Email: admin@neildalgety.com